Vodafone finds mobile workforce

All gadgeted up and ready to go...

By John Oates • Get more from this author

Posted in Small Biz, 14th June 2004 12:28 GMT

Eight out of ten British business people are tooled up for mobile working, according to research from Vodafone.

Chief executives, as the group most likely to be out of the office a lot, are the group with most gadgets. Some 83 per cent use a laptop, 48 per cent use a PDA and 35 per cent use Wi-Fi or a mobile datacard.

Half of UK business people now use text messaging to keep in touch with colleagues. But only 21 per cent feel happy texting customers. Around a half people said that a third of calls they make on mobiles are to the office; managing directors said 80 per cent of their calls were for business purposes.

The research was carried out to promote Vodafone's new tariffs for small business.

The survey was carried out by ICM Research which last week talked to 385 attendees at the UK Business Week exhibition. ®